Our experience sets us apart.
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Founded in 1982.
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Personal and professional portfolio management.
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Highly-experienced account executives.
Buy Gold with Confidence
When it comes to investing in precious metals, trust is paramount. At SwissAmerica.com, we understand the significance of your investment, and we prioritize transparency and security. Our process is designed to provide you with a secure environment to learn more about buying gold & silver with confidence.
Why Choose Swiss America?
At SwissAmerica.com, we understand what Americans want most from their investments: "Safety, liquidity, quality, reliability, and profit potential."
These are the attributes our clients seek, and we are here to deliver.
Since 1982, Swiss America has been advising clients to diversify at least a small portion of their assets into U.S. gold and silver coins for these four fundamental reasons:
Liquidity
U.S. gold and silver coins offer a level of liquidity that provides flexibility and ease of transactions.Safety
Investing in precious metals, particularly gold coins, provides a secure hedge against market uncertainties.Profit Potential
With a focus on market trends and professional guidance, our clients have experienced the profit potential of gold & silver investments.Privacy of Ownership
Acquire tangible assets with the added benefit of privacy in ownership.Explore Our
Extensive Selection
Explore our extensive range of gold & silver products, carefully curated to cater to every
investor's needs.
Whether you're a seasoned investor or a first-time buyer, our collection includes a variety of gold
& silver
bars and coins, each meeting the highest standards of purity.
Easy and Secure
Transactions
Our user-friendly website ensures a hassle-free educational experience. With just
a few clicks, you can browse products, learn what's best for you, and complete your
purchase securely through one of our representatives. Rest easy knowing that your
transactions are protected by state-of-the-art security measures.
Professional
Guidance
Not sure where to start? Our team of experienced professionals
are here to guide you. From understanding the market trends to helping you make
informed decisions, we are committed to providing you with the support you need
throughout your investment journey.
Over the years, our clients express gratitude for their investments in precious metals and the acquisition of tangible assets. They value our educational resources and the expertise of our account executives who provide a greater understanding of the market.
Craig R. Smith, founder of Swiss America, emphasizes that gold coins represent a timeless store of value in a world of declining paper currencies. Tens of thousands of Swiss America clients have followed the 'Swiss Diversification Strategy,' and we take pride in our record.
We encourage you to explore our diverse range of gold & silver products. See what our clients have to say about us, as they are the reason why we're here. We look forward to serving you on your path to secure and rewarding gold & silver investments.
For inquiries or assistance, contact us today.
Current Spot Prices & Weekly Charts
Recent Blog Posts

If the war in Iran and the surge in energy costs weren't already hitting our wallets hard enough, another wave of price increases may be right behind it. A combination of drought conditions, fertilizer shortages, and widespread crop losses is now building beneath the surface. And as those pressures work their way through the system, one thing is almost certain; higher food prices for all of us.
...READ MORE
Robert Kiyosaki, long one of the most vocal silver advocates, is equally bullish on gold; and he's not subtle about it. With gold hovering in the $4,000 - $5,000 range in recent weeks, he sees this as a brief pause, not a peak. In his view, it's simply a waypoint on the path to a potential sevenfold surge.
...READ MORE
Higher oil prices and renewed inflation fears may create some short-term pressure on gold; but that's noise, not the story. The reality is rising costs, policy uncertainty, and global tension all cause investors turn to gold for protection. If you're looking to stay ahead of what's coming, this is the type of scenario where gold has historically rewarded those who acted early.
...READ MORE







